Co-Authoring a Mini eBook
You've got the
niche, you've got the idea, but...
There's a small problem – maybe you're new to the online
business, and though your ideas are fresh – you've not got the
experience or the 'guru' standing to pull it off – or you've got an
idea, you just can't – quite – explain it.
So your next option is to co-author or co-create a book with an
expert or ghostwriter. You can find them by looking for
sites in your niche – and then take the time to contact the
webmaster or site owner and ask if he or she is interested in
co-authoring a book with you – as with every joint venture though,
you have to offer some benefit to your prospective co-author or
co-creator.
Your co-author can provide anything from half (or more) of the
content, to an introduction, articles, or additional information –
or even a joint venture that merges your information and
theirs. Regardless of what your co-author brings to the
e-book by creating an mini e-book as a joint venture, you can
increase its credibility, especially if you select a guru or expert
in your chosen niche.
It also means that you've got an instant promotion joint venture
already in place – though you'll both want to discuss how to set up
the OTO and upsell aspects of the venture to give you both a great
deal from the JV itself. Depending on your co-author's
contribution to the book, this could be within the book, or through
back end sales – or both.
Keep in mind that there should always be a powerful incentive
for your potential co-author to come on board – having a great idea
and a unique spin may not be enough, and you will have to make sure
that any arrangement you come to is win-win for everyone involved,
including your co-author.
|